PROJECT NAME

Bobbleheads

ROLE

Art Direction

Concept

Every used car has a story – some of them better than others.

We used an illustrated a series of different bobbleheads representing different types of owners. Except none of them are nodding. They’re shaking their heads in disgust at what they’ve seen.

Windsor Motors acknowledges the inevitable minor problems that are easily fixed by a Windsor mechanic and solves this problem by offering Windsor Certified customers the reassurance that any past issues are disclosed and have been fully rectified – ensuring only a happy ending for their vehicles.